When Petite Friture was founded in 2009, it had no aesthetic manifesto; its methodology was born of intuition, fascination, and conviction. Be that as it may, the aesthetic vision of Petite Friture is palpable: the brand boldly asserts its own distinctive aesthetic and a keen take on contemporary design.Aiming to produce beauty that resonates, surprises, and uplifts to bring out the best of any surrounding, the company takes an optimistic approach to every challenge.But beauty, here, is merely a pretext. A pretext for an encounter that breathes optimism and freedom; that is generous and daring, open and demanding. An encounter that resonates and uplifts.